Web and marketing
European session recording tools
Heatmaps and replays kept on European servers
Replaces: Google Analytics · LogRocket · Yandex Metrica
A session recording tool captures how visitors actually use a page: where they move, click, scroll and hesitate. From that it builds heatmaps showing the busiest parts of a layout, and some tools replay an individual session so you can watch someone get stuck at a form field. It is a way to find usability problems that analytics numbers only hint at.
Replaying real sessions is intrusive by design, and recordings can pick up whatever someone typed into a form, which is why consent and field masking are not optional extras. Matomo, Mouseflow and Visitor Analytics are European tools, and Matomo can be self hosted. A European alternative for session recording keeps the recordings themselves in the EU, where your consent record already lives.
hotjar
Session recordings and heatmaps from Malta
Hotjar is a session recording tool from Malta. It records how visitors move through a site, turns that into heatmaps and adds surveys, so product and design teams can see where people hesitate instead of guessing from numbers alone.
Visitor Analytics
Cookie free web analytics from Germany
Mouseflow
Danish web analytics with heatmaps and replays
Matomo by Stackhero
Managed Matomo analytics from France
Matomo
Open source web analytics you can self-host
Friendly Analytics
Matomo based web analytics from Switzerland
statcounter
Web analytics and session replay from Ireland
Self-hosted and open source
Open source projects you can run yourself. Not necessarily made in Europe, but nobody else holds your data.