hotjar

Hotjar is a session recording tool from Malta. It records how visitors move through a site, turns that into heatmaps and adds surveys, so product and design teams can see where people hesitate instead of guessing from numbers alone.

The company is based in Malta and therefore in the EU, which makes it a European alternative to the American analytics suites, although the service itself appears to run on Amazon Web Services. It suits teams that want a qualitative picture of how a website is actually used.

Pricing

The free plan covers up to 1,000 pageviews, three heatmaps and 300 recordings.