Register No. 081
Is Shelly European?
Yes. Shelly is under verified European control.
Latest
Nothing new on file since the check on 4 September 2026. Seen news about Shelly? Send it with a source.
- Controlled by
- Co-founders Dimitar Dimitrov and Svetlin Todorov (59.72% combined at 14 June 2024)
- Control sits in
- Bulgaria
- Seat
Bulgaria
- Last checked
About Shelly
Shelly is a Bulgarian home automation manufacturer, the Shelly Group in Sofia, making Wi-Fi and Bluetooth smart relays, plugs, dimmers and sensors. The devices work locally and expose an open API, so they can be driven from your own network as well as through the free Shelly Smart Control app and cloud.
Evidence 1
Sources were opened and read on the date of the check. Registers and websites change; if one of these no longer says what we cite it for, tell us.
Product
Shelly
shelly.com ↗Smart relays and sensors from Bulgaria
A Bulgarian manufacturer with an open local API makes Shelly a European alternative to the American smart home hardware. The devices are widely used with Home Assistant, Homey and other hubs, so they suit people who want to add switching and measurement to an existing installation without being locked into one ecosystem.
- Instead of
- Google Home
- Suits
- Adding local smart switching to any hub
Free plan
Operations
Who runs the parts of the service we could observe from outside, checked 4 September 2026. A provider's control can differ from where its servers stand.
Badge
Shelly can show its verified European ownership with a badge that links back to this page. If the verdict ever changes, the badge stops working.
Also available in black and white, and as a compact badge: change blue to black or white, or ownership to ownership-compact.