Register No. 118
Is PixelUnion European?
Not established. Public sources do not show who ultimately controls PixelUnion.
Everything public points to the two Dutch founders, but no open source says who owns the B.V., and the company has not said it has no outside investors. We list it as unresolved until it publishes its shareholders.
Latest
Now a B.V. PixelUnion moved from a partnership to a private limited company, with new terms and a new privacy policy. pixelunion.eu ↗
On its first anniversary PixelUnion added a 450 GB plan and doubled its 1 TB plan to 2 TB. pixelunion.eu ↗
- Controlled by
- Not established
- Legal entity
- PixelUnion B.V.
- Company register
- Netherlands Chamber of Commerce (KvK), via liza.nl · 42196550
- Seat
Alkmaar, Netherlands- Founded
- 2025
- Last checked
About PixelUnion
PixelUnion is a photo and video backup service from the Netherlands, built as an alternative to Google Photos and iCloud Photos. It is a hosted version of the open source Immich, which it has run since early 2025.
Ownership
PixelUnion B.V., registered in Alkmaar, has run PixelUnion since 30 October 2026, taking over from PixelUnion V.O.F., the partnership its founders Jochem Bruijns and Bram Koch started in 2025. The company describes itself as a two-person team funded by subscriptions, but no open source lists the B.V.'s shareholders.
Evidence 5
- About PixelUnion (company details, KvK and VAT numbers, founding story)pixelunion.eu ↗
- PixelUnion press page (Bram Koch, co-owner; funded by subscriptions)pixelunion.eu ↗
- PixelUnion press release, 8 September 2025 (founders' names)pixelunion.eu ↗
- PixelUnion blog: the switch from V.O.F. to B.V.pixelunion.eu ↗
- liza.nl: PixelUnion B.V. (KvK-derived register data)liza.nl ↗
Sources were opened and read on the date of the check. Registers and websites change; if one of these no longer says what we cite it for, tell us.
Product
PixelUnion
pixelunion.eu ↗Hosted Immich photo backup from the Netherlands
It runs a fork of the open source Immich, published under the AGPL, so you can move to a self-hosted Immich later. The service is limited to people living in the EU, and the name notwithstanding, it is not a Pixelfed instance.
- Instead of
- Google Photos and iCloud Photos
- Pricing
- 16 GB free. 150 GB costs 2.95 euro per month (29.50 euro per year), 450 GB 4.95 euro (49.50 euro per year) and 2,000 GB 9.95 euro (99.50 euro per year). Larger plans start at 19.95 euro per month for 4 TB.
Free plan